Job Description

We aim to disrupt traditional corporate spending with our innovative platform that combines unique UPI and banking architecture with digital consumption APIs and B2B marketplaces. Our no-code approval workflow supports a wide range of spending scenarios, from employee discretionary spends like commutes and hotels to corporate expenses like PO and Non-PO based vendor spend.

Why Join Us:

Innovative Solutions: Be part of a team that's pioneering a modern corporate spending and consumption marketplace.
Significant Impact: With over 50,000 users across India, our super-app provides unmatched visibility and control, driving substantial cost savings and profitability.
Comprehensive Platform: Manage expenses, invoices, and payments all in one place, streamlining workflows, payments, compliance, and purchase processes.
Exciting Growth: As a Series A-funded startup, we offer a dynamic environment with tremendous growth opportunities.

Roles and Responsibilities

Strategic Planning: Develop and implement a comprehensive marketing strategy aligned with business objectives, focusing on growth and customer acquisition.
Brand Building: Establish and enhance the company’s brand identity and market presence through creative and consistent messaging.
Digital Marketing: Oversee all digital marketing efforts, including SEO, SEM, content marketing, email marketing, social media, and paid advertising.
Demand Generation: Design and execute demand generation campaigns to drive leads and convert them into customers.
Product Marketing: Collaborate with the product team to develop go-to-market strategies, product positioning, and messaging that resonate with target audiences.
Content Creation: Lead the creation of engaging content, including blogs, whitepapers, case studies, and videos, to attract and educate potential customers.
Analytics and Reporting: Establish key metrics and KPIs to measure the effectiveness of marketing initiatives. Analyze data to inform decision-making and optimize strategies.
Team Building: Recruit, mentor, and manage a high-performing marketing team as the company gs.
Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources to maximize ROI.

Desired Candidate Profile

Experience: 5-8 years of marketing experience, with a strong focus on SaaS and/or Fintech industries.
Leadership: Proven track record of building and leading successful marketing teams.
Strategic Thinking: Ability to think strategically and develop long-term plans while executing tactically.
Digital Expertise: Deep understanding of digital marketing channels, tools, and best practices.
Analytical Skills: Strong analytical skills with the ability to interpret data and make data-driven decisions.
Communication: Exent written and verbal communication skills, with the ability to craft compelling messages.
Innovation: Creative mindset with a passion for staying ahead of industry trends and driving innovation.

Growth Marketing Manager

Job Description

Roles and Responsibilities

Desired Candidate Profile

Growth Marketing Manager

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